Self Esteem Brands (SEB) Acquires Digital Nutrition Coaching Brand Stronger U

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Main nutrition-based well being teaching service joins SEB because it evolves to fulfill rising client demand for holistic health, diet and private wellness providers

MINNEAPOLIS – June 8, 2021 – Self Esteem Manufacturers (SEB), the mum or dad firm of Anytime Health, The Bar Methodology, Basecamp Health and Waxing the Metropolis, with a mission to enhance the conceit of the world, has acquired Stronger U, a digital, customized nutrition-based well being teaching providers model, for an undisclosed quantity. The acquisition makes SEB the one world health company to straight put money into and provide customers customized nutrition-based well being teaching providers.

Stronger U is the one service within the extremely aggressive digital well being and diet area that combines digital entry with reside, licensed coaches, the science of diet and customized plans to assist enhance a member’s dietary and consuming expertise. Based in 2015, Stronger U has greater than 50,000 loyal members gained via natural, word-of-mouth progress. Stronger U coaches help members in attaining their diet, well being and wellness targets.

SEB is as soon as once more disrupting the worldwide health business, making investments that meet the surging client demand for extra full health, diet, and private wellness providers. Credit score Suisse estimates the World Wellness economic system is valued at $5.8 trillion in 2021 alone, with long-term tendencies supporting the expansion together with the reversing of unhealthy life-style results and proactive well being decisions. 

Since its founding in 2002 as the primary 24-hour health heart franchise idea, Anytime Health has been a disruptive health business mannequin that meets the wants of members in a different way than different gyms. ​As we speak, SEB is quickly rising a holistic well being and wellness portfolio of manufacturers that gives customers a full vary of health, customized diet and well being teaching, and private wellness providers. 

A 2021 FMCG survey of fifty,000 customers worldwide discovered that 80% plan to eat and drink extra healthily in 2021. The acquisition of Stronger U by SEB is an effort to capitalize on rising client sentiment regarding well being and wellness. 

With greater than 5 million members on all seven continents throughout its health and wellness manufacturers, SEB’s world footprint will present a platform to introduce the Stronger U model to customers worldwide, serving to Stronger U scale and seize a better share of the digitally primarily based diet well being teaching market. Stronger U will initially proceed to function as a standalone model whereas SEB works with its health manufacturers to look at choices for integrating Stronger U’s teaching providers with its different manufacturers. 

About Self Esteem Manufacturers 
Our function is to enhance the conceit of the world. Self Esteem Manufacturers (SEB) is the mum or dad firm of Anytime Health (the world’s largest health franchise), Basecamp Health, The Bar Methodology, Stronger U and Waxing the Metropolis. Mixed, most of our greater than 5,000 franchise areas are domestically operated throughout 32 international locations worldwide by impartial, small enterprise house owners. SEB can be the mum or dad firm to associates Provision Safety Options and Wholesome Contributions. Main with a tradition anchored within the values of individuals, function, income and play, plus a charitable focus via the HeartFirst Basis®, SEB seeks to complement the lives of all who work together with our manufacturers and companies. Our imaginative and prescient is a world of shallowness for each human to rise from their challenges. For extra data on Self Esteem Manufacturers, please go to https://www.sebrands.com/.

Stronger U was represented and suggested by PKF Funding Banking and McBreen & Kopko.

 



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